CHALLENGE

As part of the Public Affairs office, our job was to shape the Air Force’s public image by dissinimating accurate information regarding its military endeavors and building relationships with the community. To do so effectively, we needed to create a discernible and trusting online presence through our social media channels.

We began by creating a logo that could be used on all channels to create a sense of cohesiveness and community. This logo was inspired by the tail design of the aircraft assigned to the base - the KC-135 Stratotanker.

SCOPE

Identity Design, Social Media Campaigns, Graphic Design, Motion Graphics, Photography, Videography